The growth of online retail is one of the most significant effects of the Internet on the modern business environment. Freed from the shackles of overhead costs that accompany brick-and-mortar stores, retail entrepreneurs can launch online stores and grow their operations with lower upfront investments.
Yet even in an online retail environment, scaling up can be a challenge for businesses whose original processes for managing and fulfilling orders can’t handle an increase in volume. In these situations, online retailers typically invest in various e-commerce solutions.
A structured design process will provide clear direction to the eCommerce team. Everyone will know their roles and will feel that their input is considered at the appropriate time. While there is always a need to adapt and be flexible throughout the design journey, adhering to an overall structure will provide direction for all involved and can reduce the general length of the project.
Ecommerce order management process is the heart of any online retail business which contributes towards achieving 100% customer satisfaction. So, an order management system is the “hub” where data from each critical aspect of the business—the online storefront, the shopping cart, the inventory system and the payment- and shipment-processing platforms—flows in and out of. The order management system is aided by integrations with services and functions in each of those critical areas.
It is difficult to find what you are looking for on the B2B site when you don’t know exactly what you need. The clean search, navigation and taxonomy enables a customer to find technical and complex products quickly and be assured they found exactly the right product.
If you integrate your shipping services into your sales workflow, you’ll save time and energy generating shipping labels and choosing carriers. Most order management systems easily integrate with well known shipping partners like FedEx, USPS, UPS and several others. Be it your online store, your catalog or your warehouse, order management systems match the right inventory with accurate numbers and details of the product to your customer.
Your order management system should also track shipments and separate a unique tracking number for customers, enabling both you and the customers to track the order throughout the fulfillment process. This service also simultaneously updates the shipping information on all channels.
The ultimate goal of any business is to get customers to buy your product. However, if your back-end is not efficient, or your inventory isn’t integrated with order management system, you are likely to miss out on potential clients.